Buchanan’s Gives 200% With Fútbol Fan Club Connected to FIFA World Cup in Qatar

It's F?tbol season--not to be confused with "football season." With that confusion out of the way, blended scotch brand Buchanan's is trying to sort out a marketing dilemma related to the dual f?tbol allegiances of many U.S. fans of Hispanic heritage. It's hard to imagine a fan rooting for both the New York Yankees and...

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