Oliver Launches New Cultural Marketing Division InKroud
![Oliver Launches New Cultural Marketing Division
InKroud](https://static-prod.adweek.com/wp-content/uploads/2023/02/olivery-diversity-specialist-inkroud-2023-640x360.jpg)
The in-housing specialty agency Oliver is helping marketers connect authentically with Black and Latinx communities. It's launching a diverse, poly-cultural division called InKroud, founded by Oliver business director Tyra Jones-Hurst. The founder piloted InKroud last year in response to a growing number of inquiries from clients on how their in-house agencies could more authentically connect...
* This article was originally published here
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